Posts Tagged ‘Usability’

This is How the Teams Do It (Part 2)

Once again, we’re reviewing other people’s websites, this time looking closely at the teams to see how they fare. The first five can be found here, in Part 1 of the series, and this is Part 2, looking at the final five. I’ll be checking out how good they are from a fan’s point of view, whilst the geeky one will lift the hood on the technical bits.

Toyota

Toyota's Web site
There’s more detail here about the car than anywhere I’ve seen so far, Toyota don’t seem afraid to share things with the fans. There’s an incredibly deep interactive experience looking at the team’s setup for Grands Prix, the motorhome, etc. There doesn’t seem to be much in the way of connecting with their fans, but there are videos, images, wallpapers, and a nice set of features that will keep you reading for a short while.

Toyota’s site is stuffed to the rafters with content. With technical details, images, videos and an immersive factory tour, you’ll want make sure you have some free time before visiting this place.

This is How the Teams Do It (Part 1)

A week or so ago, we looked at how the driver’s websites stacked up against each other, in four very separate posts. Now we’re turning our attention on the teams, but the criteria is still the same. I’ll be looking at it from a fan’s point of view, assessing the content and general usability. The geeky one takes a more, well, geeky look at the sites, and then we rate them. Here goes.

Ferrari

Ferrari's site

I tried to link to the actual Ferrari Racing bit of the site, but it’s so flash-based, there’s no unique ID for that page. You have to pick your language, navigate whether you want the site or the store, then click on racing. Too much effort! Once you get that far, there’s not that much information on there anyway, but I do like the timeline through the years. A unique way of doing a biography, that includes a fascinating look at the way the cars have changed. The one problem I found is, even though I picked English, there still seems to be the odd Italian word thrown in here and there, making navigation harder, but not impossible.